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Almost 30 years ago, the makers of Extra- Strength TYLENOL® capsules, manufactured by McNeil Consumer Healthcare, experienced a horrific and completely unexpected tragedy when some of its products were recalled due to contamination with potassium cyanide. This was a tragedy that no one knew how to handle much less reassure a panic-stricken public that they could, in fact, trust TYLENOL® again. The manufacturers began implementing safety mechanisms on the package to physically demonstrate that the products were in fact sealed directly from the factory. They also launched a huge public relations campaign to help people learn how to trust them once again. Today, TYLENOL® is a commonly sought out product for pain relief and the memory is one that has been mostly forgotten. It is also one of the best-selling products on the market for pain relief and has a very loyal customer base.
How does a manufacturer rebuild trust?
Over the last decade, there have been numerous pet food recalls. When it comes to feeding your animal companion and depending upon a manufacturer, trusting a company once again after a recall can be difficult. Everyone is capable of making mistakes. However, how can a manufacturer reassure its loyal customers that their products are safe? Can a pet food business rebuild consumer trust? What steps should be taken? Does a major tragedy have to occur in order for the safety mechanisms and/or checks and balances to be put into place? What changes would you like to see?
What safety precautions can companies make to protect pets?
Very Important Pet owners need to be more aware of so many things are harmful to pets and the way they are created and presented can be very deceiving to the consumer.
SanDanYi
I’d like to see more cat food that’s organic/GMO-free,with no BPA in the cans. Hopefully, the prices for such things will come down a bit
You can feed cats and dogs natural raw organic meat. BARF But most people choose the easy way….
We switched from Taste of the Wild to Nutrisource.
we can have regulations, steps, processes, etc., in place.
Some where along the line there will be failures.
Were the failures intentional or accidental.
Everyone should research WHAT they are putting in most pet foods. There are no ‘standards’ established. Included are road kill, carcasses from ‘rendering’ plants such as euthanized pets containing those chemicals, ground up including collars, tags, plastic bags, other garbage. Google it! It is unbelievable.
We must demand regulation for our pets. This is probably a cause of disease and most common brands are not what is needed for nutrition.
Will this madness ever end with pet food?
Yes, especially after all those dogs died from melamine not including Chinese infants.
http://en.wikipedia.org/wiki/2007_pet_food_recalls
Not if it’s manufactured in China. No way.
It seems most pet food companies have had recalls at some time so yes I still use the brand. That said I’m very concerned about pet food ingredients from overseas where no matter how much they say it’s ok we cannot really know or trust. Also the way pet food recalls is handled is lacking. Example: My dry cat food was recalled, I found out thru a cat person on twitter who posted it, nothing from the company (unless you searched website for it) nothing from media either. My bag was part of recall, when I went back to the store that pm it was still on the shelf-I had to tell them it was recalled! My cats had been throwing up all week since opening that bag, the company told me to take them to the vet (they eat very little dry food so vet said to watch them,as soon as they stopped eating from that bag they were fine)and sent me a few coupons. My cats were fine but it was a lesson for me…I just thank God for that cat person who posted it on Twitter, if I hadn’t seen it who knows if my cats would have been ok.
to trust means not to test on animals and to not use animal products – healthy, palatable and yummy food; my rescued rottweiler loves her veggie dog food and has put on so much weight, we add pasta, peas, carrots, gravy, potatoes(cooked) rice etc and she loves it.
Hi June – my two cents…
We all can make a mistake. To me, the bigger question is did a pet food company learn from their mistake? What evidence do they provide to their customers (consumers) they have learned from their mistake? Were they transparent about the problem or did they try to cover up reports of sick pets? Unfortunately, most pet food recalls are not transparent. Most manufacturers will report no pet became ill or died from their food when the truth is quite the opposite. These are the recalls that destroy trust. And those companies that continue to mislead pet food consumers should not be trusted in the future.
It is important to me to feed my family well, including my dog and two cats. Over the years I have changed their pet food based on my knowledge and their needs.
Will this madness ever end with pet food?
It’s like food for the industrialized human is not good
Nice post!! It’s useful and helpful article for me. Thanks for sharing.
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Good day! I could have sworn I’ve visited this web site before but after browsing through many of the posts I realized it’s new to me. Regardless, I’m definitely happy I discovered it and I’ll be.
It’s hard to come by experienced people about this subject, but you seem like you know what you are talking about! Thanks
What is the best dog food for an adult dog?
One more thing, I read your entire blog and I like it very much and got a lot of information.
Hey, loved your post. please let me know Is bread safe for dogs to eat?
Hi, I feed Royal Canin to my dogs as this was recommended to me by my sister (who is a vet and also feeds this to her dogs), because they are one of the few brands that actually does studies on their food to show that it will do what it says (eg dogs will lose weight on their weight loss formula, have fewer skin problems on their skin support formula etc). Just wondering what your qualifications are in canine nutrition (since you seem to poo poo vets so much) and also if you can provide any studies stating that dogs can’t digest corn, as I’ve never heard this from a vet before. Thanks
This is a goldmine!
I normally don’t read many articles as they seems to be all same.However, I love this article. This is very valuable information. Keep up the good work…
Good effort, easy to understand. It is a very informative piece of work.
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Good effort, easy to understand. It is a very informative for mydog food
Quite interesting..never knew that much about pet food.
t is really nice to hear about ideas and thoughts. Thank you for the updates.
Awesome sharing with full of information I was searching for. Your complete guidance gave me a wonderful end up.
Feed your pets their favorite food always. I have parrots and i feed one parrot spices and he became bald. he suffered so much pain.
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Thank you very much for your post. it proved most effective for me to care for my dogs.
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Which store on Hilton head carries the cat food that you chose? I would like to try some
Very Important Pet owners need to be more aware of so many things are harmful to pets and the way they are created and presented can be very deceiving to the consumer.
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Yeah I absolutely agree with your opinions. I think this is very informative for all of the cat lovers . Thank you very much. keep right
The issue of pet food recalls can be very concerning for pet owners. It’s understandable to feel skeptical and hesitant to trust a manufacturer after a recall, but it’s important to remember that mistakes can happen, even with the best intentions. As the article points out, it’s possible for a company to rebuild consumer trust after a recall by implementing safety mechanisms and launching a public relations campaign to reassure customers. However, it’s crucial for manufacturers to take proactive measures and implement strict checks and balances to prevent future recalls. Pet owners also have a responsibility to research and choose pet food brands that prioritize safety and transparency. Ultimately, the health and well-being of our furry companions should always be the top priority.
Yes, I wholeheartedly agree with your viewpoints. This blog is indeed highly informative for all cat lovers out there. Thank you so much for sharing such valuable insights. Keep up the great work!
It’s heartbreaking to see pet food recalls shake consumer trust. Like TYLENOL®, pet food brands should prioritize safety mechanisms and transparency. Rebuilding trust requires open communication and rigorous quality checks. Let’s hope for a safer and more reliable future for our beloved pets
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